Membership Development
We build our most valuable assets
The membership development program includes activities aimed at recruiting, assimilating/educating and retaining active Rotarians.
People join to serve, but stay because of friendships and contacts.
Primary goal for the year: Grow to a net membership of 60 by July 1.
Action items planned:
Outreach (recruitment)
- Develop a continued outreach campaign
- Recruitment process
- Induction ceremony
Activation (assimilation)
- Red badge program
- Active mentoring
- Involve the new member in activities immediately (assign to committee)
- Orientation/education (Fireside Chats…orientations)
Retention
- Show “we care” — attention to member needs: follow up on absenteeism (is there a problem?); acknowledge illnesses, special times in members‘ lives (ie. birthdays)
- Recognition — achievements, good work
- Club socials — at least 4 during the year, starting with the traditional Dick Lawe Fish Fry and ending with the also traditional President’s Demotion Party.
- Exit interviews (why do they leave?)
Leadership development
- Train/prepare the next generation of club leaders (ie. Rotary Leadership Institute; nurturing of members new to chairing projects — don’t toss them to the wolves; promoting concept of vice chairs for committees, avenues of service
